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AI Insights · Timothy · July 2025

Top 5 iOS Photo & Video Apps in the US for Q2 2025

Explore the performance trends of the top iOS photo and video apps in the US during Q2 2025, including CapCut, Instagram, Canva, YouTube, and Twitch.

Top 5 iOS Photo & Video Apps in the US for Q2 2025

In the second quarter of 2025, the top photo and video apps on the iOS platform in the United States showed notable trends in downloads, revenue, and active users. This data, sourced from Sensor Tower, provides insights into the performance of these popular applications.

CapCut - Video Editor by Bytedance Pte. Ltd experienced significant growth in weekly revenue, peaking at around $4.15M in mid-June. The app maintained strong weekly downloads, which increased steadily to nearly 787K at the end of June. Weekly active users also saw an upward trend, rising from approximately 14.9M to 16.6M.

Instagram showed a steady pattern in weekly revenue, with slight fluctuations ending at around $482K. Downloads increased towards the end of the quarter, reaching over 462K. Active users remained robust, hovering around 64.5M throughout the quarter.

Canva: AI Photo & Video Editor from Canva saw weekly revenue peak early in the quarter at about $2.83M. Downloads fluctuated slightly but ended strong at around 321K. Active users showed a decline, starting at 6.6M and dropping to 5.8M by the end of June.

YouTube continued to dominate with impressive weekly revenue, reaching a high of approximately $22.7M by the end of June. Weekly downloads saw an increase, peaking at over 402K mid-June. Active users remained steady, averaging around 126M throughout the quarter.

Twitch: Live Streaming had modest weekly revenue, with minor fluctuations around $2.8K. Downloads saw a significant spike mid-quarter, reaching over 482K. Active users grew steadily, surpassing 10M by mid-June.

For more detailed insights and data, visit Sensor Tower's website to explore further trends and analytics in the app market.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025